contenidos google

facebook costa ricablank spaceTwitter Sitios en la Webblank spaceyoutube costa ricablank space Google Plus blank spaceSitios en la Web google plus costa rica

Costa Rica (506) 8322-2771 - seoanddesign @



Te recomiendo y favor recomienda a todos tus conocidos miembros de facebook publicar éste aviso, o bien, se puede copiar y pegar esta versión.

What Is Crowdfunding And How Does It Benefit The Economy

With the passing of President Obama’s JOBS Act this past April, the word of the day seems to be crowdfunding. While this concept has arguably been around for centuries, it is still formally recognized as a new industry to many consumers, particularly those outside the United States. Crowdfunding is by definition, “the practice of funding a project or venture by raising many small amounts of money from a large number of people, typically via the Internet.”  Check out this video to get a clearer idea of the step by step process of crowdfunding.

In a seemingly nonstop recession wave, small businesses are struggling more than ever to stay afloat, and entrepreneurs are not facing great odds. Crowdfunding offers these individuals a chance at success, by showcasing their businesses and projects to the entire world.

There are numerous donation crowdfunding platforms where entrepreneurs can safely ask for capital such as Kickstarter, Indiegogo, RocketHub, and investment platforms like 1000 Angels, the company I co-founded, to name a few. While each site offers their unique spin, the general concept is the same across the board. Project creators can create a profile typically containing a short video, an introduction to their project, a list of rewards per donation, and some images to elaborate. The idea is to create a compelling message that readers will be drawn towards.



The idea of "its not what you do, but why you do it," really hits home here. By focusing on a bigger purpose, the driving force behind a brand, project creators will be able to create a unique community of likeminded individuals. Each campaign is set for a goal amount of money and a fixed number of days. Once the project is launched, each day will be counted down and the money raised will be tallied up for visitors to follow its success.

Instead of traditional investors, crowdfunding campaigns are funded by the general public. Typically, most successful startup fundraising efforts receive about 25-40% of their revenue from their first, second and third degree of connections. This could include friends, family, work acquaintances, or anyone that the owner is connected to, including their second and third degree connections. Once a project has seen some traction, unrelated consumers start coming out of the woodwork to support campaigns they believe in.

There is a huge misconception that creating a successful crowdfunding campaign is as simple as hitting submit and waiting for it to go viral. While this has happened to many brands, the vast majority of projects will require a decent amount of effort on the part of the project creator.

Utilizing social media, creating email distribution lists before the project launches, contacting local media, are all necessary steps to take if you are serious about your goal. Remember, this is not a platform to ask for a handout. If you expect people to join your cause, you had better be prepared to prove your salt.

There are three main reasons why people unconnected to a project or business would support it:

1. They connect to the greater purpose of the campaign

2. They connect to a physical aspect of the campaign like the rewards

3. They connect to the creative display of the campaign’s presentation

Knowing these points is extremely key to creating a successful campaign. Each campaign should contain a powerful reason behind the idea, exciting and unique rewards, and an eye-catching display. Video definitely plays a huge role in this last point, and novice film makers might want to consider taking the time to ask for assistance from an educated friend, or seeking a crowdfunding platform that assists with the video editing. In this age of the digital reign, many consumers will stop reading your campaign if they don’t connect to the video, so this is really the gateway to your proposal.

Another common misconception is that crowdfunding is just useful for small businesses and startups. This is definitely untrue. While crowdfunding creates a funding opportunity that certain smaller businesses may not have received in the traditional way, it also is a great outlet for more established companies.

Factory 1

These businesses may be interested in expanding their product range, and reverse engineering the investment could be a good idea, not to mention the excitement they can generate before the launch. Crowdfunding has proven itself as a great asset in sourcing potential customers and growing an audience.

One prime example of this is Villy Custom Bicycles. Already a successful company, having been featured on ABC's Shark Tank and sponsored by Mark Cuban and Barbara Corcoran, Villy Custom didn't need to raise funds to support their business. Gearing up to launch a new line of Glow in the Dark bicycles, Fleetwood Hicks, the founder of Villy Custom, decided to run a crowdfunding campaign on Onevest to test the market reaction. Within the first two weeks he successfully reached his goal of $10,000, received an overwhelmingly positive affirmation towards his new line, and had a number of orders before production had even started.

A great additional benefit to crowdfunding is its economical helping hand. Anything that aids in generating revenue is desperately needed in our sluggard economy, and crowdfunding has proven to be a powerful force. Not only is it pumping small businesses with desperately needed lifeblood, but it is also encouraging entrepreneurs to continue creating even in the face of these slow times.

In sum, crowdfunding is a great asset to businesses and entrepreneurs, generating much needed revenue and increasing the customer base, all the while aiding our country’s economy.


Gustavo Guardado Roa

Te ofrecezco desarrollar tu proyecto web de forma profesional.
Tengo a tu disposición diversas opciones atractivas.

SEO Costa RicA MAP

Inscribite a nuestro Boletín Electrónico
Recibí consejos GRATIS sobre las
últimas noticias del Marketing en Internet .

costa rica properties

curso seo que funciona
Cursos SEO
Aprenda las técnicas y
estrategias para mejorar
tu posicionamiento web ...

costa rica properties

community manager curso

Curso de Community Manager
es aprendizaje de las
Redes Sociales para
el beneficio de tu
Compañía en Costa Rica.

costa rica properties

Crear un Blog
Crear un Blog
¿Para qué crear un blog,
para qué son buenos? ...

costa rica properties

Storytelling Costa Rica

Es un método de explicar
una serie de eventos...

costa rica properties


Comparte este artículo por Whatsapp

costa rica properties

seo costo

Bueno, te preguntaras ¿Quién es la persona que te brinda estos consejos técnicos?, pues es quien te ha estado enviando contenidos de SEO, SEM, SMO, Web and Graphic Design. Sí, esta es mi foto y mi nombre es Gustavo Guardado Roa y soy tu anfitrión en el recorrido de este sitio en la web, mi idea es asistirte en el proceso de hacer tu página web y del como tener un ingreso con el buen uso del marketing en la internet y las mejores aplicaciones de la SEO y SEM.

gustavo guardado roa
Gustavo Guardado Roa
Consultor de Marketing y SEO
Leer mas


Precios Sitios en la web

Skype Me™!
Utilizá Skype y
llamame gratis.

como actualizar whatsapp

pagina web costa rica

Introduza su URL para saber
si su sitio web está adaptado
para dispositivos móviles
haciendo clic acá

costa rica properties

SEO Costa Rica MAPA

costa rica properties

Pagina Web Copyright © 2006 - 2019 | Descargo de Responsabilidad |
costa rica seo
400 metros norte de Escuela San Francisco
San Isidro de Heredia
40604 Costa Rica
Tel. (506) 8322-2771


  • 400 metros norte de Escuela San Francisco, San Isidro de Heredia, 40604, Costa Rica


  • admin @
  • seoanddesign @
  • Sitemap

Sitios en la web

  • Es una Agencia de Marketing Digital que brinda Soluciones de SEO en Costa Rica,
    Posicionamiento Web,
    Paginas Web, Redes Sociales.
    Tel. (506) 8322-2771


Recibí consejos GRATIS sobre noticias del Marketing en la Internet.